How we work: specialists and AI tied to your brand and measured in sales
First we learn your brand, your teams and your sales goal. We validate tracking, launch with a test plan and review with you every week. Agents propose; a person decides.

From diagnosis to your scope of work
You choose what you need; we run it. No packages, no fixed prices.
Free video diagnosis
We review your ads, brand, site and competitors, and walk you through it on video.
PeopleA strategist reviews your case and records the diagnosis.
AI agentsGather data from your accounts, site and competitors.
- Ads, brand, site, competitors and Google presence
- What works today, what we would change, what to measure
- Sent to you on video within 48 hours
Plugo immersion
Before we launch, we sit down with your design, tech and sales teams. If one person covers all three, we work directly with them.
- Before kickoff
A short questionnaire per area
- Brand: logos, guidelines and assets
- Tech: tools, site and access
- Sales: process, timing and current numbers
- Week 1
Three 45-minute sessions
- Design: your brand and how it is used
- Tech: tracking, events and integrations
- Sales: funnel, qualified lead and handoff
- Week 2
You get your Brand Map and plan
- Brand rules for ads and pages
- Tracking audit and a list of fixes
- Funnel with rates and a 90-day plan
What your diagnostic looks like


- What works today
- What we would change
- A 30-day plan
Every scope starts with your sales goal
Pick your industry and your goal (or your budget) and see what has to happen in the funnel, how much to invest each month and whether it fits your margin. Real industry ranges, no promises.
Your case
Fine-tune the numbers
Typical values for the industry.
- Leads339
- Booked consultations119
- Attended consultations89
- Treatments sold40
- Meta$4,53847%
- Google$4,03442%
- TikTok$1,00811%
At this value per sale, the first purchase does not cover it. It depends on repeat purchases or customer lifetime value.
- With this budget, a channel may not reach the volume the platform needs to learn in a single ad set. We consolidate campaigns or optimise for an earlier funnel stage.
- In the first weeks the algorithm is learning and costs move more. We read trends, not single days.
Estimate using industry references for LATAM, in US dollars. It is a plan, not a promise: we adjust it with your real data in the diagnosis. Media spend is paid directly to the platforms.