Plugo
Free diagnostic: we deliver it as a video in 48 hoursBookHow we work
Free diagnostic

How we work: specialists and AI tied to your brand and measured in sales

First we learn your brand, your teams and your sales goal. We validate tracking, launch with a test plan and review with you every week. Agents propose; a person decides.

A full agency, built around you

From diagnosis to your scope of work

You choose what you need; we run it. No packages, no fixed prices.

plugo.lat
48 hours

Free video diagnosis

We review your ads, brand, site and competitors, and walk you through it on video.

PeopleA strategist reviews your case and records the diagnosis.

AI agentsGather data from your accounts, site and competitors.

  • Ads, brand, site, competitors and Google presence
  • What works today, what we would change, what to measure
  • Sent to you on video within 48 hours
You bringRead-only access to your accounts
You getVideo diagnosis with priorities
Inside the kickoff · The first two weeks

Plugo immersion

Before we launch, we sit down with your design, tech and sales teams. If one person covers all three, we work directly with them.

  1. Before kickoff

    A short questionnaire per area

    • Brand: logos, guidelines and assets
    • Tech: tools, site and access
    • Sales: process, timing and current numbers
    With your teams
  2. Week 1

    Three 45-minute sessions

    • Design: your brand and how it is used
    • Tech: tracking, events and integrations
    • Sales: funnel, qualified lead and handoff
    With your teams
  3. Week 2

    You get your Brand Map and plan

    • Brand rules for ads and pages
    • Tracking audit and a list of fixes
    • Funnel with rates and a 90-day plan
    Plugo + agents
Before you hire

What your diagnostic looks like

Illustration of the diagnostic video
The video you get in 48 hours
Illustration of a page from the Brand Map
A page from your Brand Map
What's inside
  • What works today
  • What we would change
  • A 30-day plan
We plan backwards

Every scope starts with your sales goal

Pick your industry and your goal (or your budget) and see what has to happen in the funnel, how much to invest each month and whether it fits your margin. Real industry ranges, no promises.

Your case

Channels
Your ad account
Fine-tune the numbers
What each sale brings in. You know it best.
Your plan

Typical values for the industry.

Total investment in month 1$10,645Drops to about $8,189 from month 3, once the platforms have learned.Media $9,581 + $1,065 for creative tests.
$10,645Month 1
$9,171Month 2
$8,189Month 3
What has to happen each month
  • Leads339
  • Booked consultations119
  • Attended consultations89
  • Treatments sold40
Where the investment goes
  • Meta$4,53847%
  • Google$4,03442%
  • TikTok$1,00811%
Per sale · From month 3.
It costs to win it$205
You can afford up to$138
Returns for every $1$1.2

At this value per sale, the first purchase does not cover it. It depends on repeat purchases or customer lifetime value.

Worth keeping in mind
  • With this budget, a channel may not reach the volume the platform needs to learn in a single ad set. We consolidate campaigns or optimise for an earlier funnel stage.
  • In the first weeks the algorithm is learning and costs move more. We read trends, not single days.

Estimate using industry references for LATAM, in US dollars. It is a plan, not a promise: we adjust it with your real data in the diagnosis. Media spend is paid directly to the platforms.

Book your free diagnosisWe build it with your numbers.

Start from your sales goal.We plan backwards.